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XML 2000 Schedule-at-a-Glance XML 2000 Keynotes XML 2000 Welcome Letter XML 2000 Tutorials/Special Interest Days XML 2000 Exposition & Sponsorship XML 2000 Hotel Information XML 2000 Registration XML 2000 Program XML 2000 Home Page

Track Chairpersons: Robin Tomlin, Principal Consultant, PricewaterhouseCoopers LLP
  Bob Sutor, Program Director, XML Technology, IBM Corporation

XML is the "magic" behind eBusiness. This track is designed to concentrate on how XML can be used to enable the eBusiness revolution. Those are doing business enabled by XML share their experience and insights with others in this track.

TUESDAY • DECEMBER 5, 2000

eBUSINESS VOCABULARIES

2:00 pm
What is ebXML?

The United Nations body for Trade Facilitation and Electronic Business (UN/CEFACT) and the Organization for the Advancement of Structured Information Standards (OASIS) have joined forces to initiate a worldwide project to standardize XML business specifications. The Electronic Business XML (ebXML) initiative plans to develop a technical framework that will enable XML to be utilized in a consistent manner for the exchange of all electronic business data. A primary objective of ebXML is to lower the barrier of entry to electronic business in order to facilitate trade, particularly with respect to small- and medium-sized enterprises (SMEs) and developing nations. Learn more about ebXML in this session.
by Laura Walker, Executive Director, OASIS

2:45 pm
Introducing Web Services
SOAP is ushering in a new model of using the Web. Instead of browsing a web of linked documents and manually initiating requests by forms, SOAP allows us to access Web Services directly, by invoking method calls on remote objects using an XML message, and receiving an XML response document. SOAP might have been called "Services-Oriented Architecture Protocol," since it has moved forward from its roots as a Simple Object Access Protocol. But how do we find the services we want to access? UDDI, for Universal Description, Discovery, and Integration, allows protocols like SOAP to be used to find required services, and operational information necessary to bind to and use a service. UDDI will use an XML language like WSDL to describe services and service providers. "Web Services" is the result of combining SOAP, UDDI, and WSDL to create a foundation for e-business. This talk presents the latest information on Web Services technologies. It includes a look at IBM's Web Services Toolkit (available for free download from ibm.com/alphaworks), and a demo that shows how the technologies work.
by Mark Colan, XML Evangelist & Technologist, IBM Corporation

4:00 pm
BizTalk.org: Facilitating XML Adoption in the eBusiness Environment

BizTalk is an industry initiative started by Microsoft and supported by a wide range of organizations, from technology vendors like SAP and CommerceOne to technology users like Boeing and BP/Amoco. BizTalk is not a standards body. It is a community of standards users, with the goal of driving the rapid, consistent adoption of XML to enable electronic commerce and application integration. Learn more about BizTalk.org and its place in the industry in this session.
by David Turner, XML Product Manager, Microsoft Corporation

4:45 pm
eEnabling the World of Financial Derivatives with FpML

Over the last year, FpML has emerged as the XML-based 'lingua franca' in the complex world of financial derivatives. It promises to transform the way the derivatives industry does business, offering opportunities to slash the $1 billion a year spent by the industry trading and processing their derivatives transactions. The presentation explains the need for FpML by uncovering some of the mysteries behind the interest rate swaps market, which was estimated to have $58 trillion of outstanding notional principal at the end of 1999. A brief overview of FpML activities to date and current plans are followed by a presentation of case studies of how FpML is being used within some of the leading Wall Street firms.
by Guy Gurden, Vice President, J.P. Morgan

WEDNESDAY - DECEMBER 6, 2000

XML-ENABLED eBUSINESS APPLICATIONS

11:00 am
Programming XML For B2B Applications

XML is the future of B2B data transfer and application development. Strategy behind programming applications to extract relevant information from XML is the main focus. Current real-world solutions are used as examples to reinforce the points covered.
by Chris Ziener, Director, Noonetime

11:45 am
Completing the Puzzle: Essential Architecture for B2B Integration Servers
This presentation examines the architecture and central components needed in a real-world B2B integration server. We attempt to cut to the core of what "B2B computing" really means, and describe our view of the essential pieces in a complete and successful system. We then examine a few scenarios in light of this architecture, and demonstrate how the pieces can interact to provide robust and flexible solutions.
by Glen Daniels, Engineering Manager, Allaire Corporation

2:00 pm
B2B XML Apps with Oracle Business Components Framework

Over and above simple XML data "marshalling", real-world B2B XML applications need flexible views of data, enforcement of shared business logic, interaction with a relational database, and layered customization. The Business Components for Java framework provide a rich set of XML-savvy application building-blocks for developers to apply to solve these common problems.
by Steve Muench, Lead XML Evangelist, Oracle Corporation

2:45 pm
Implementing Direct Materials B2B Exchanges

Direct materials are those "goods" a company needs to build what they sell. Whether it's grain for Kelloggs' cereal or steel for General motors' automobiles, direct materials are mission-critical to a company. Purchase of direct materials is currently automated through EDI and VANs. That situation is rapidly changing and internet transactions will be the dominant trend. Unfortunately, the current internet-based B2B transaction exchanges only address the procurement of indirect materials, which are supporting materials and by definition, non-essential: light bulbs, pens, etc. Further compounding their inadequacy, these transaction exchange systems do not have the capability to fulfill the more complex information needs of direct materials purchases, such as guaranteed delivery and security, document routing, and auditing services. At this point XML comes into play. This presentation delineates this topic and focuses on the three levels of ROI that can be realized from implementing direct materials B2B exchanges.
by Kevin Kail, President, XMLSolutions Corporation

B2B CASE STUDIES

4:00 pm
When Click Hits Brick: Lessons Learned Deploying an XML B2B Solution for major U.S. Retailer

This talk takes an in-depth look at an XML based Enterprise Java solution built to synchronize gift registry information with an established brick and mortar retailer. When put into production, this system processed over 450 gift registries (24,300 XML transactions) per hour. This presentation details a series of "best practices" that helped the technology succeed and warn of potential pitfalls when introducing XML based solutions into established IT organizations. The case study highlights the business reasons for using XML and Java along with the software practices applied to building distributed systems.
by D.L. Ayers, Technical Architect, Zephyr Technologies, Inc. and
Tom Marrs, Software Architect, The Complete Programmer Network


4:45 pm
Enabling Global Steel Trading with XML

Stemcor is one of the world's largest independent steel traders, located in over 30 countries and conducting over $1.3 billion of business each year. Stemcor has developed a new trading system that has used XML and web technology to allow rapid development, deployment and adoption by intranet users in any trading location. This presentation focuses on the business drivers that led Stemcor to introduce a web-based trading system, the key role that XML plays in that system, and some of the technical background of the implementation and role out to Stemcor traders worldwide. The system is implemented as a multi-tier application, using a relational database in the data tier and a high performance, pure Java application server to manage processes and sessions in the middle tiers. XML is used in the data tier to represent offers and bids and in the presentation tiers to represent screen displays that can be manipulated using DOM and XSL, before being delivered to a web browser as HTML.
by John Chelsom, Managing Director, CSW Informatics Ltd.,
Richard Edmonds, Head of E-Commerce, Stemcor USA Inc.

THURSDAY - DECEMBER 7, 2000

BUILDING THE BUSINESS PLATFORM

11:00am
XML: Adding Process to Commerce for Competitive Advantage

As an alternative to inefficient, disconnected processes, many new generation net market vendors are turning to Process Hubs to increase the customer value of their solutions and to reduce operational inefficiencies. Enabled by XML, Process Hubs provide process integration capability to all functional areas of an enterprise and allow enterprise trading partners to integrate internal workflow tasks with external business-to-business process tasks. Net market suppliers taking advantage of Process Hubs can create a compelling value proposition by significantly reducing transaction costs, differentiating service, and turning sporadic opportunistic usage into a process that is an integral part of a user's daily activities.
by Teresa Wingfield, Senior Product Marketing Manager, Netfish Technologies

11:45 am
Filling the Gaps: XML Business Templates

The very feature of XML that leads some to relegate XML to the uninteresting status of an infrastructure component in fact provides implementers of business solutions with the one indispensable ingredient: simplicity. At the end of the day, XML is simple, even profoundly so. When the business integration problems being tackled are anything but simple, XML can be used to field a constellation of connections that, in their simplicity, become both flexible and robust. One way of looking at how XML enables business is considering the notion of XML Business Templates.
by Joe Gollner, Founder and President, XIA Information Architects Corporation

2:00 pm
XML and XSL to Build a Collaborative Commerce Platform
Through partnerships and collaborative commerce, businesses can capitalize on the unique aspects of the Internet to offer solutions that transcend traditional business models. The Internet makes possible a radical paradigm shift with the potential to transform insular supply chains, B2B exchanges, and sub-optimal approaches to online consumer distribution into open and dynamic marketplaces or trading communities. Developing a platform to automatically manage relationships between a set of actors in the e-commerce environment brings several technical requirements. This presentation explains the environment and the requirements, and shows why and how the combined use of XML, XSL and Java is the right choice of architecture. It also describes the issues the developers have to face and what we expect to see soon in the XML standards.
by Regis Baudu, Director Research and Development, & Sophie Gammerman, Director Product Management, iMediation

2:45 pm
The RosettaNet Commerce Platform

The Electronic Components (EC) and Information Technology (IT) industries remain infinitely focused on creating and selling the next generation of our fast changing technologies. The deep changes exacted by the new digital economy, coupled with the growing size of the EC and IT sectors within the overall economy mandate a transition to new, efficient business process interfaces between supply-chain trading partners. While EDI and bar code standards present a formidable foundation for electronic transactions across many industries, the EC and IT industries need specific electronic business interfaces which not only address basic transactional data, but encompass all aspects of commercial relationships. RosettaNet addresses these issues by developing open, common business interfaces to enable both small and large buyers and sellers of computer technology to do electronic business more efficiently. Learn more about RosettaNet in this session.
by J.P. Morgenthal, Executive VP/Chief Scientist, XMLSolutions Corp.

4:00 pm
XML in the Public Sector - Contributing Towards Defeating Poverty, Hunger and Obtaining Food Security

While much of the thrust behind XML is to meet commercial interests, XML also has great potential to address the needs of the public sector, and to help solve some of the world's most serious social, economic and health problems. In this respect, FAO can be seen as a good case study to evaluate the impact that XML can have in the public world, especially in relation to the Organization's goal of achieving a hunger-free and food-secure world. Much of FAO's financial resources are invested in the production, management and dissemination of scientific and technical information on agriculture, and XML has an important role to play in this effort. In particular, FAO's new paradigm for electronic publishing is based on XML concepts and methodologies, and XML is the preferred format for the digital archive of FAO publications. At a recent conference on agricultural information management, attended by representatives from 91 Member Nations of FAO, the value of XML was acknowledged and FAO was entrusted to promote XML and to advise on all aspects of its implementation. The experience of FAO demonstrates that XML is not only an effective tool to meet commercial needs, but it can also play an important role in solving some of the world's most serious problems such as poverty, hunger and food insecurity.
by Stephen Katz, Chief, WAICENT/FAOINFO Dissemination Management Branch Food and Agriculture Organization of the United Nations, Rome

4:45 pm
Integrating B2B Applications using XML and Message-Oriented Middleware

The real challenge of automating business processes across company boundaries is the automation of business data transformation and the integration of such transformation functions with companies' internal systems. XML has become the de-facto standard language to define e-commerce and integrating processes. While methodologies and techniques of processing and extracting data components from XML document have been well understood, the problems of how to transform XML business data into application-specific data objects, and how to integrate this process with a company's internal applications in a structured way, remain unsolved. This paper addresses the data transformation and integration problems in a message-oriented-middleware intranet environment, and proposes a standard methodology for developing B2B applications.
by Nick Duan, Senior Software Engineer, webMethods, Inc.

XML 2000 Program: Knowledge Technologies XML 2000 Program: Getting Started with XML XML 2000 Program: Enabling Business on the Web XML 2000 Program: Building an XML Web Site XML 2000 Program: Publishing with XML XML 2000 Program: Society and Technology XML 2000 Program: Device Independant Web Accessibility XML 2000 Program: Leading Edge XML 2000 Program: Web Graphics


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