February 7-10, 2001
The Registry Resort
Naples, Florida

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Dan Brewster began his management career in the magazine field at Time Incorporated in 1985. He served as President and CEO of American Express Publishing before taking his current position at G+J USA in May 2000. Dan was awarded a Nieman Fellowship at Harvard University in 1982.

Peter B. Stark, speaker, trainer, consultant and author, holds the prestigious designation of Accredited Speaker from Toastmaster's International, an award bestowed on only 48 individuals worldwide. He was chosen as the "Outstanding Faculty Member" for the College of Extended Studies at San Diego State University, and he is an accomplished author as well. His book "It's Negotiable," was selected as Book of the Month by Fortune magazine.

Breakout Sessions on the PRIMEX theme, involving key issues such as: newsstand distribution, postal logistics, paper utilization, supply chain management, digital content management, led by members of the Planning committee.

Keynote
Cathleen P. Black, President, Hearst Magazines

Cathie Black made publishing history in 1979 when she became the first woman publisher of the weekly consumer magazine New York. Ms. Black serves on the Board of Directors for The Hearst Corp., IBM and the Coca-Cola Company, and she is chairperson of the Magazine Publishers of America. She holds eight honorary degrees, and in 1998 and 1999, Fortune magazine ranked her among the top 25 "Most Powerful Women in American Business." This year she was named "Publishing Executive of the Year" by Advertising Age Magazine.

21st Century Supply Chain Management
Printer Panel

Market dynamics demand that cycle times and total process costs be continually scrutinized for refinement opportunities, and PRIMEX is the place to do it. Here, three major printers, from their middle-of-the-chain vantage point, will speak on business process issues, what their companies are doing, and what all should be doing to optimize the efficiencies of the total process.

Moderator:
Bruce Heston, Vice President, Production, Meredith Corporation

Panelists:
Francis R. Costello, President, Magazine Publishing Services, RR Donnelly & Sons Company

Rick Lane, Executive Vice President of Strategic Development, Quebecor World North America

10:30

Printers have said what they expect from their paper suppliers. How are paper companies-both domestic and foreign-responding? How is the industry improving the flow of information, starting with business transactions on the Internet? What's the latest on the globalization of PapiNet? Does the use of a third party help or hinder management of the supply chain? What about managing the financial risk involved in paper ordering and production? And what's the overall outlook for the paper industry in the age of electronic communication of every sort?

Moderator:
Mark White, Vice President, Manufacturing, U.S. News and World Report
Panelists to be announced

Panelists:
W.L. Craig Campbell, Partner, PricewaterhouseCoopers

Dan Clark, Vice President, Order Management, Mead Paper

Markus Glinski, IT Logistics Manager, Norske Skog

Ed Quinn, Director, Consumer Origination, Enron Industrial Market

Retail Distribution
Retail distribution is broken. Here's an up-to-date report on what's being done to fix it, and what other steps need to be taken.

Moderator:
Angelo Rivello, Sr. Vice President, Distribution & Worldwide Manufacturing, Newsweek.

Panelists:
Rich Jacobsen, President, Time Inc. Retail Sales & Marketing

Others to be announced

Keynote
David G. Ferm, President & CEO, PRIME-DIA Business-to-Business Group

As President of PRIMEDIA Business-to-Business Group, David Ferm oversees PRIMEDIA's Intertec Publishing's more than 100 business-to-business titles and 30 trade shows, as well as PRIMEDIA Workplace Learning, which consists of the nation's largest group of business-to-business satellite and video products.

Some of the tried and true approaches of yesterday to maintain and build magazine circulation are no longer doing the job. New efforts are needed, and here are some key ones being pursued.

Prominent postal expert and direct marketing industry consultant Cary Baer retired from Reader's Digest Association where he served as Vice President, Delivery Services. He is a contributing editor on postal issues for the trade press. Active in various associations, including GCA, he recently completed two years of service as Chairman of the Association for Postal Commerce.